Catherine Greener

Catherine Greener is CEO and Founder of Greener Solutions Inc., a network of talented people and firms; reinventing everything - creating a sustainable Future.

Prior to founding Greener Solutions, Catherine was Saatchi & Saatchi S’ Vice President of Sustainability Consulting. Ms. Greener has more than 20 years of experience in the implementation of sustainability, lean manufacturing, and industrial quality management systems.  She has led sustainability and resource efficiency projects for clients ranging from entrepreneurial start-ups to the industrial facilities of multinational corporations and Fortune 500 companies.

Additionally, Catherine sits on several advisory boards addressing sustainability in higher education programs, for-profit companies, and the city of Denver. She has experience in the food and beverage processing, automotive, chemical, semi-conductor, facility automation (robotics), and construction industries. She combines her sustainability, quality management, and lean manufacturing experience with acute problem solving skills and an exceptional ability to uncover process waste.  Catherine has given numerous talks, facilitated visioning sessions and conducted training classes in sustainability, continuous quality improvement and other disciplines, developed waste reduction programs, and led problem-solving groups for manufacturing strategy.  Additionally, she has experience in ISO 9000, ISO 14000 and Six-Sigma. She holds a BS in Industrial Engineering from Northwestern University and a MBA from University of Michigan.

 Catherine lives in Boulder, Colorado, with her husband Alan in a home featured on the Boulder Solar Home tour.

Anjana Richards

Anjana has ten years of industrial experience in strategic planning, assessment and program management for multinational corporations.  Anjana works with clients to integrate sustainability across the entire value chain, focusing on efforts that maximize top line and bottom line value.  She has developed and advanced initiatives in sustainability and greenhouse gas strategy, manufacturing waste reduction, product design using Green Chemistry principles, and product stewardship.  She also brings a keen understanding of the regulatory environment with deep experience in Clean Air Act, Clean Water Act, and hazardous waste management compliance.  Anjana is intimately familiar with marrying forward thinking sustainability strategy with practical implementation on the ground floor.  

As a consultant with Saatchi & Saatchi S and Arcadis, Anjana’s clients included General Mills, Dell, Procter & Gamble, United Technologies, Novartis, DuPont, and Chevron amongst others.  Previous to her consulting endeavors, Anjana worked for Abbott Laboratories where she managed environmental programs within corporate, manufacturing, and laboratory settings.  Anjana began her career with General Motors at a truck assembly plant managing the hazardous waste program.

Anjana holds a MS in Environmental Management from the Illinois Institute of Technology Stuart School of Business and a BS in Civil Engineering from Purdue University. Anjana and her husband Steve live in the San Francisco bay area. 

David H. Gustashaw

Mr. Gustashaw is a senior executive with over 30 years experience in research, design, and management. Mr. Gustashaw’s area of expertise is system boundary analysis using applied sustainable methodologies. Mr. Gustashaw is an author and guest lecturer at many universities, businesses, and local, state, and federal government functions. Mr. Gustashaw is adjunct faculty at the Presidio School of Management in San Francisco, CA, Executive in Residence at the Charles H. Lundquist College of Business at the University of Oregon, member of the Green Power Market Development Group at the World Resources Institute in Washington, DC, on the Board of Directors at the Southface Energy Institute in Atlanta, GA, is past Chairman of the City of Atlanta Solid Waste Management Planning Advisory Group, and is a member of the Sustainable Atlanta Recycling and Materials Management work group. Mr. Gustashaw holds a degree in Mechanical Engineering from the University of Florida.

Peter Amenda

Mr. Amenda is an experienced and results-oriented professional with deep expertise in strategy development, brand & product management, and lean operations.  He has individually, and through teams, led improvement projects that have reduced waste, cycle times and quality costs over 90%.  Many of these projects created millions of dollars in bottom-line results, and created the foundation for ongoing continuous improvement.        He has also led numerous new product development and innovation initiatives driving significant top and bottom line growth.  Numerous turn-around situations have benefited from Mr. Amenda’s unique ability to create clarity out of apparent chaos. 

Deep industry knowledge includes power sports, automotive, consumer durables, manufacturing and retail.  Mr. Amenda possesses a rare combination of consulting, manufacturing management, strategic marketing and business ownership experience.  Former clients / employers include: Harley-Davidson; General Motors; Global Motorsports Group; Unilever; Bed, Bath & Beyond, Actuant, Exide; Pitney-Bowes, Ernst & Young and many small private firms.  Academically; he holds a BS in Industrial Engineering & Management Science from Northwestern University, and an executive MBA from the J.L. Kellogg Graduate School of Management.  Mr. Amenda is married with two sons, and lives in Wisconsin.

Marc Major

Marc Major helps business leaders generate maximum value by enhancing their organizations' environmental and social sustainability.  He has worked as strategist, change management adviser and marketing consultant for global companies including Walmart, Unilever, Clorox, Vivendi Universal and Leo Burnett as well as multimillion-dollar nonprofits and various governmental and intergovernmental agencies. 

Shara Rutberg

Shara Rutberg has been helping people tell their stories for 15 years both as a communication strategist at marketing agencies and as a journalist whose work has appeared everywhere from Fortune Small Business and CNNMoney.com to Bike and Powder. She excels at discovering the essence of a brand or campaign, analyzing it and potential audiences and using that insight to fuel powerful communications strategies. Her time in the field – and the conference room - has honed her ability to connect with diverse audiences. For stories, she’s hunkered down with press-shy ranchers in rural Colorado, Domino’s pizza bike-riding deliverymen in Harlem, relatives of murder victims and mutton-busting 6-year-olds. For clients, including many transportation and health non-profits, she’s gleaned information and sparked new ideas among subjects including tobacco-addicted pregnant women, irate bus passengers and helmet-resistant Harley riders. She’s created everything from company websites and communications plans to blogs, broadcast spots and rap lyrics for singing vegetables as part of a program designed to coax preschoolers to try new foods. Most recently, she’s deepened her knowledge about sustainable products, consumers and trends as senior editor at The Natural Foods Merchandiser magazine. Shara holds an MS from The Columbia University Graduate School of Journalism, a BA from Northwestern University and a PhDewar’s from the legendary whisky manufacturer, a degree she earned working on their Dewar’s Profiles ad campaign. She lives in Boulder, Colorado with her boogerhound, Mordechai the Magnificent and her horse, Puppy.